Retail Management

101-3, Office1Dubai, Br Dubai, Dubai City For Investment, Dubai Investment Park First.
+97156700816
info@ceo-uae.com

"Retail is a dynamic industry that has undergone significant changes over the past few years. The emergence of cultural changes and technological advances have a far-reaching impact on the pattern of change in the retail industry. Retail management is defined as one of the processes that play a role in helping customers to purchase products or merchandise intended for personal use from stores operating in the retail field, and this management includes all the steps that would attract shoppers from customers to the store in order to Fulfilling their purchasing needs, knowing that retail is included in various fields.
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"Defining the target groups of customers, and realising their actual need for the product in order to ensure the ability to persuade them to make the purchase.
Managing various products and finished goods in line with customer requirements
Make sure to provide a substitute product for the original product.
Ensure that customers are well received and welcomed, especially if the store is crowded with consumers so as not to give a negative impression of ignoring them, which could make them leave without buying.
Providing a detailed explanation to consumers about the product information, and it is also possible to test it in front of them in order to gain their trust and give them a sense of credibility.
How offers and discounts work and promote them
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"“Merchants were able to get an accurate understanding of the number of actual consumers of products and goods, as well as their opinion and evaluation of them and the selling mechanism.
The ability to know whether the product was delivered to the consumer in a smooth, easy or complex manner; Where retailing ensures direct access to customers, it also allows for the development of after-sales processes in order to ensure that the number of actual consumers of products is maintained.
Retail management contributes to the organisations that manufacture products in order to focus on the production process without requiring wasting time with the distribution mechanism or the product reaching the consumer.
It is keen to help distributors by providing them with advice, such as: determining the appropriate price for the product that attracts consumers, knowing the target groups of customers, in addition to many discounts and offers that will increase the number of consumers, which leads to higher sales.
It helps in the process of displaying the advantages of the products to be sold, and informing the customer of their specifications and their advantages directly, without requiring the customers to search for the main source.
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