"Leadership is the essence of the administrative process and its beating heart, and that the importance of its position and role stems from the fact that it plays a fundamental role that includes all aspects of the administrative process. Presented by our current era or the era of the information revolution.
Effectiveness pertains to employees and subordinates. As for managing and leading organizations, it requires more than effectiveness. It requires a level of ingenuity and transcendence to lead others and creative leadership, which in turn requires the availability of innovative and creative mental abilities and emotional traits. Management in the age of information and knowledge has moved from managing hands and bodies. The employees and workers, to manage their minds and hearts, and this necessitates the manager of this era to possess the mental and emotional capabilities that enable him to deal with the mind, body, heart, and conscience of others.
